"Gensami is the knitwear brand that offers coordinated garments for adults, baby and puppies. These collections tell the passion and joy of living.
The dream in the drawer of Miruna Gheordunescu, CEO and founder of the brand born in 2021, was to create a fashion project with a deep meaning and gensamiAnd Just this: a thought, even before a collection, as the entrepreneur in Grazia explains here.
What is gensami?
And a knitwear brand made in Italy with precious, natural and sustainable yarn that offers coordinated garments for baby, adults and pets. It expresses the bonds of affection through products to wear, give and pass on. Every garmentAnd A declaration of love, marks a special moment to remember.
How is this idea expresses?
The yellow thread that looms the left wrist of all our garmentsAnd the sign of the link between people. A ray of sunshine that speaks of a happiness to share.
ThatAnd The boss who best represents gensami?
The MiaCanto shirt represents us at the best:And A combination of two yarns and three different processes that require great artisan wisdom. ButAndComfortable and comfortable, like the shirts of the past.
And for the little ones?
For the first time we will be present at the Pitti Bimbo event, in Florence, a splendid milestone where we will present the extension of the Alpachino line, shirts and accessories for BebAnd from 0 to 3 years, with an alpaca as a testimonial. The novelty will instead be Born to Bee, which expresses our love for the environment, with bees as protagonists.
What do you want for gensami?
I would like to become an ambassador of the Italian style in the world and I would like to continue creating shirts that speak of love and joy of life. "
Find the article in the weekly n.5-6 of Grazia Italia 12.01.2023