Gensami, a Made in Italy fine knitwear brand that speaks about Love Bonds through its iconic Yellow Thread, symbol of the ray of sunshine, returns to Rinascente in Milan with a pop-up store dedicated to the newborn.
Starting with the fall-winter 2024-2025 season, the brand's creations knitted in noble fibers will grace select childrenswear boutiques in key American cities including New York, Miami, and Portland.
"For FW24/25, I wanted to dress a strong contemporary woman who experiences the speed of modern times but does not give up her femininity. A true "warrior" capable of balancing professional life, affections and her free time while continuing to discover her individuality. " (Miruna Gheordunescu for Fashion Network)
"For FW2024/2025, Gensami takes fashion trends and translates them into a kidswear perspective. Exploiting pastel shades and soft volumes, it offers a collection with noble yarns such as baby alpaca, cashmere and silk. "